Why Asian?
- Fastest growing segment
- Very underserved
- Meets consumer demand for more spice and unique flavors
- Inherently healthy cooking techniques and product
- Difficult to replicate at home
- Food product is very mobile and lends to additional sales channels such as take out, delivery and catering
- Very few national players for each dining segment
Why Mama Fu’s?
- Attractive, contemporary Asian restaurant brand with strong customer loyalty
- Exceptional menu with wide appeal, catering to changing consumer tastes
- Five sales channels for primary product
- Experienced franchise management with significant training and support infrastructure
- Focused on growing with experienced multi-unit, multi-brand partners
- Non-competitive to most current multi-brand portfolios
- Available, defined market areas for prospective franchise partners
Mama Fu's applicants must meet these basic requirements to be considered as a Mama Fu's Franchise Partner:
- Minimum Liquid Assets - $150,000
- Minimum Net Worth - $1 Million
- Food & Beverage Industry Experience*
- Multi-Unit Business Ownership and Employee Management Experience*
- Ability to purchase the rights to open three (3) or more Mama Fu's locations
*Applicants who do not have Food & Beverage or Multi-Unit Ownership experience, but have business partners who have this experience, may be considered.
